Tencent Music Entertainment Group launches TME Business Intelligence for Artists to empower Partners

Tencent Music Entertainment Group launches TME Business Intelligence for Artists to empower Partners

SHENZHEN, China, July 12, 2022 / PRNewswire/ – Tencent Music Entertainment Group (“TME,” or the “Company”) (NYSE: TME), the leading online music and audio entertainment platform in ChinaTME Business Intelligence for Artists today launched to provide partners with services that allow music labels and artists to access real-time performance data of musical works and observe trends in the music industry.

With a catalog of tens of millions of tracks, TME BI for Artists updates data 150 times a day through data mining across multiple platforms. Featuring a variety of modules, including data overview, artist overview, song performance, and digital album review, it describes all the basic information needed for labels to track performance. works under copyright ownership. It also allows artists to understand their audiences, and helps content creators capture music industry trends and user preferences, giving music professionals better insight. understanding the business value behind the data.

With access to the TME Research Institute, TME BI for Artists conducts industry reviews and in -depth review reports on a regular basis. It delivers new insights to content creators and across the industry, which will drive business growth as well as enhancing the efficiency of content creation, promotion and distribution. TME BI for Artists also presents selected industry news to guide music professionals on emerging market trends. Ranging from music charts to music data, and from individual services to business services, TME BI for Artists aims to promote the healthy development of of China music industry.

As a top player in of China music industry, TME is deepening and implementing its dual-engine content-and-platform approach. TME continues its technology innovation and resource integration efforts to stimulate the music service ecosystem, supporting and empowering more content creators to maximize their potential and value, and create more opportunities for the entire industry.

TME BI for Artists Pro is now available in the WeChat Mini Program and on official website.

About Tencent Music Entertainment

Tencent Music Entertainment Group (NYSE: TME) is the leading online music and audio entertainment platform in China, runs the country’s most popular and innovative music apps: QQ Music, Kugou Music, Kuwo Music and WeSing. TME’s mission is to use technology to lift the role of music in people’s lives by enabling them to create, enjoy, share and interact with music. The TME platform comprises online music, online audio, online karaoke, music-centric live streaming and online concert services, allowing music fans to discover, listen, sing, watch, perform and mix with music. For more information, please visit ir.tencentmusic.com.

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SOURCE Tencent Music Entertainment Group